What Others Say about KOOL 97 FM - THE OFFICIAL PAGE: User ( 11:41) Emancipendence Shing Ding KOOL!! User ( 10:19) Dance inside.Goodies outside. In addition, Kool 97 FM has a large online audience in North America and England who listen via our live stream. JAMES, covers Montego Bay, parts of Hanover, Westmoreland, Trelawny, St. ANDREW, covers corporate area, Portmore & Spanish Town. Ann and Junction, Harbour View and Parts of St. 3 MHz – AYR HILL, TRELAWNY, covers Manchester, Trelawny, Clarendon, St. Mary and Trelawny, Montego Bay, Paradise and St. In keeping with the mandate of our Broadcast license, Kool 97 FM hosts several island tours to highlight activities in local tourism the most recent being the Kool Adventure Tour and Peak Party on August 12 – 13, 2006. In addition, the station is continuing to develop music programmes and special features which cover a wide range of subject matters to appeal to advertisers and listeners. Listeners are now served the best of music and news content. With the recent addition of newscasts, Kool 97 FM has created a balance. This group has diverse lifestyle preferences but finds consensus on one issue - Music that is melodic and familiar, the kind they grew up with and the kind that is missing across the stretch of Jamaican bandwidth. Our target audience consists primarily of persons who are 25 years and over. We programme adult contemporary music, 45% of which is Reggae music. Kool 97 FM has carved out a niche market in the Jamaican media landscape since hitting the airwaves in November 2001. The station also broadcast news, sports, weather as well as relevant information pertaining to activities taking place at Jamaica’s International Airports. For the convenience of travellers, flight schedules are broadcast at the top of the hour. Under the terms of the license, Kool 97 FM focuses on music, with special features depicting aspects of Jamaica’s culture. Later permission was granted to operate a commercial radio station. Description of KOOL 97 FM - THE OFFICIAL PAGE: In 1999, Aeronautical Telecommunications Limited (AEROTEL) was granted a license to broadcast flight information which was conducted from its office in Montego Bay.
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